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    Professional Diploma in Digital Marketing (PDIDM)

    Sanjeev Gabriel
    Digital Transformation

    Course overview

    Gain a full suite of digital marketing techniques to plan, implement, and analyze digital marketing campaigns for enterprises.
    Learn social media marketing for platforms such as Facebook, Instagram, and LinkedIn, as well as Google Analytics, SEO, SEM, email, and content marketing to prepare yourself for a Digital Marketer job role.

    4 Months Part-time | 64 Hours

    Course Curriculum

    COURSE MODULES

    • Basic Digital Marketing
    • Social Media Marketing
    • Advanced Digital Marketing
    • Email and Content Marketing
    • Search Engine Optimization and Marketing
    • Digital Marketing Implementation project

    LEARNING OUTCOME
    KNOWLEDGE

    • Understand the fundamentals of digital marketing
    • Understand the various channels in digital marketing
    • Understand the fundamentals of content marketing
    • Understand the fundamentals of social media marketing
    • Learn the principles of SEO and understand effective landing pages and basic analytics
    • Learn about using Google AdWords for search engine marketing and Facebook for advertising

    SKILLS

    • To create a brand strategy
    • To set up and optimize social media pages for business
    • To create an editorial calendar for content
    • To create landing pages. Create a customized URL for tracking campaigns
    • To set up and execute search campaigns in Google AdWords, ad campaigns on Facebook, and Creative ads.

    Course Entry

    Academic Qualification: Min 3 GEC (OL) passes, Any acceptable Diploma

    OR

    Work experience; min 1 year and Acceptable level of English proficiency

    Course Fees

    Registration Rs. 10,000

    Course Fee Rs. 79,000

    Installments : Rs. 22,000 x 2 monthly

    Course Intake

    January, March, June. September

    Schedule 1: Saturdays 9.30-12.00 & Wednesday 6.30 pm to 9 pm

    Schedule 2: Tuesdays & Thurdays - 6.30 pm to 9 pm

    Our Main Teachers

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    Category : Diploma

    Award By : Aspire Academy

    Duration : 4 Months

    Type :

    Max Availability : 20

    Price : LKR 22,000 /Monthly

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